Integration

Integration recipes

Ecommerce and SaaS event patterns.

Vertical patterns—adjust names and metadata to your product.

Retail / ecommerce

Cart events; order complete as conversion with revenue in value and currency in metadata.

javascript

if (window.Tracuto?.isReady?.()) {
  window.Tracuto.track('add_to_cart', {
    category: 'commerce',
    label: 'sku-4421',
    value: 49.99,
    metadata: { productId: 'SKU-4421', currency: 'USD' },
  });
  window.Tracuto.conversion('order_completed', 129.47, {
    currency: 'USD',
    orderId: 'ord_8f3a2c',
  });
}

News & media

Engagement and subscription funnel with optional value for ARPU reporting.

javascript

if (window.Tracuto?.isReady?.()) {
  window.Tracuto.track('article_completed', {
    category: 'engagement',
    metadata: { articleId: 'a-90210' },
  });
  window.Tracuto.conversion('subscription_started', 9.99, {
    currency: 'USD',
    plan: 'digital_monthly',
  });
}

SaaS / product

Lifecycle events and upgrade conversions; identify users after auth.

javascript

if (window.Tracuto?.isReady?.()) {
  window.Tracuto.track('signup_completed', {
    category: 'lifecycle',
    metadata: { tier: 'starter' },
  });
  window.Tracuto.conversion('subscription_upgrade', 299.0, {
    currency: 'USD',
    billingInterval: 'annual',
    seats: 5,
  });
}

Other

Generic funnels as named events; milestone conversions with or without numeric value.

javascript

if (window.Tracuto?.isReady?.()) {
  window.Tracuto.track('wizard_step_3', { category: 'onboarding', label: 'profile_saved' });
  window.Tracuto.conversion('lead_form_submitted', undefined, { source: 'contact_page' });
}