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Event data, friction monitoring, and session intelligence

14-day trial, no card. Start with event tracking
Add session replay and AI insights as you grow

Data

Event tracking only — no session replay, no AI analysis

$14/mo

$14 per month · billed monthly

Monthly quota

Events
25k/mo
Session recordings
N/A
AI insight analyzes
N/A
Projects
2
Seats
2

Retention

Event data
1 year

Starter

Growing sites and small teams shipping their first wins

$59/mo

$59 per month · billed monthly

Monthly quota

Events
50k/mo
Session recordings
250/mo
AI insight analyzes*
300/mo
Projects
5
Seats
5

Retention

Event data
2 years
Replay
60 days
Most popular

Growth

Product and marketing at scale

$219/mo

$219 per month · billed monthly

Monthly quota

Events
500k/mo
Session recordings
1k/mo
AI insight analyzes*
2k/mo
Projects
10
Seats
15

Retention

Event data
2 years
Replay
180 days

Professional

High volume, longer retention, larger teams

$649/mo

$649 per month · billed monthly

Monthly quota

Events
2M/mo
Session recordings
5k/mo
AI insight analyzes*
10k/mo
Projects
25
Seats
30

Retention

Event data
2 years
Replay
1 year

Enterprise

Security, compliance, and volume

Event volume, replay caps, AI insight analyzes, seats, and retention are defined in your enterprise agreement.

Why Tracuto

One product, every layer of the user funnel

1

Understand why, not just what

Live behavioral data turned into named friction points and drop-off explanations, not dashboards you still have to read.

2

Decisions instead of charts

Each friction point ships with the sessions that prove it and the fix to validate, so the team acts on signal.

3

Substrate included

Replay, heatmaps, funnels, journeys and experiments are part of the layer. The intelligence reads from them; you don't stitch tools.

Compare all features

Feature availability and quotas both scale with your plan. This table matches Plans & billing in your workspace.

CapabilityDataStarterGrowthProfessionalEnterprise
Overview & live metrics
Explore (events, users, conversions)
Session replay
Session recordings / moNot included250/mo1k/mo5k/moCustom volume · SLA
Heatmaps & elements
Journeys
Funnels
A/B testing & user groups
Weekly report (email)
Friction & drop-off explanations*Not included300 AI analyses / mo2k AI analyses / mo10k AI analyses / moCustom volume · SLA
Event retention1 year2 years2 years2 yearsCustom
Replay retentionN/A60 days180 days1 yearCustom
Own ClickHouse ingest
Own AI API key
SSO / SAML
SupportEmailEmailPriorityPriority +Dedicated

* During the 14-day free trial, friction and drop-off explanations use the same monthly AI insight analyze quota as Starter (300/mo).

Questions

Are prices net or gross (with VAT)?

Prices shown on the site and charged at Checkout are the same USD amounts — VAT is included in the list price (Stripe tax_behavior: inclusive). Invoices may still show a tax breakdown for your billing country.

Is there a free trial?

Yes. Every new workspace gets a 14-day free platform trial with Starter-level analytics, replay, heatmaps, funnels, journeys, and AI insight analyzes (300/mo), no credit card required. Stripe bills from the first cycle when you upgrade (no subscription-level trial on Checkout). Platform-trial length is configurable via PLATFORM_TRIAL_DAYS for self-hosted deployments.

What counts as an event?

Page views, clicks, custom events, and other signals sent through the Tracuto SDK each count as events. We aggregate them for your monthly quota.

How is session replay usage counted?

Each session we store a recording for counts as one session toward your monthly quota, aligned with how many replays you can open.

What counts as an AI analysis?

Each automated session friction analysis counts once. Each Data Enrichment or AI column run counts once for every client record it analyzes; multiple columns batched for the same row still count once. During the 14-day free trial, the same monthly Starter analyze quota (300/mo) applies.

Can I cancel anytime?

Yes. Subscribers can manage or cancel from Plans & billing (Stripe customer portal) according to your subscription terms.

What happens if I exceed my limits?

We show warnings in the dashboard first. Hard blocks on ingest are only applied after clear messaging so you can upgrade or adjust sampling.

Do you offer discounts for startups or nonprofits?

Contact sales. We review cases individually on Professional and Enterprise.

What's different about the Data plan?

Data is our events-only tier: page views, clicks, custom events, funnels, journeys, heatmaps, and A/B testing are all included, but session recordings and AI friction/drop-off analysis are not. It suits teams that primarily pull metrics through the dashboard and the Tracuto API rather than watching replays. Upgrade to Starter or above at any time to add session replay and AI session insights.

Already subscribed?

Already on Tracuto? Open Plans & billing in the dashboard to change plans, view usage (including AI insight analyzes), and manage Stripe invoices.

Replace manual analysis. Pay for answers.

One snippet, then friction points and drop-off explanations in your dashboard. Upgrade when volume grows.

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